Cher Lloyd (born 28 July 1993) is an English recording artist. Lloyd rose to fame when she finished fourth in the seventh series of The X Factor. Shortly afterwards, Lloyd was signed by Simon Cowell to Sony Music subsidiary Syco Music.
Cher Lloyd’s debut single “Swagger Jagger” was released in June 2011. Despite receiving negative reviews, the single entered at number one on the UK Singles Chart and number two on the Irish Singles Chart. Her second single “With Ur Love” was released on 31 October, featuring Mike Posner, and peaked at number four in the UK, and number five in Ireland, preceding her debut album Sticks + Stones, which peaked at number four in the UK Albums Chart and number seven on the Irish Albums Chart.